Digital communication and the real estate sector


The emergence of new Information and Communication Technologies enables easy access to internet for consumers. The current world population is 7.6 billion, 4 billion of which have direct access to the internet. 

As time goes by, with the ascension of smartphones, technological curiosity has become part of our daily lives, it has changed the way we work and offers us an infinite possibility to surf the Web at any time.

 

All sectors of companies have had to adapt themselves to the rise of that revolutionary and unavoidable tool. 

 

The real estate sector is surfing on the digital innovations with the explicit aim of fully satisfying salers and/or purchasers. A lot of digital tools are available to real estate agencies in order to adapt and meet precisely all of their consumers’ expectations.

To search, to buy, to sell, to estimate, to visit… nowadays most people trust the web to carry out real estate research. 

Very quickly, real estate professionals were competed with new actors which are reaching the market: online agencies, real estate sale website between individuals or the website ads.

Major market shares are opening up on the web and, to find new opportunities, traditional agencies should be well positioned on the Internet. 

 

Digital has become a major, strategic and an essential communication axis for researching or promoting a property.

 

 

 

Keys, Real Estate Agency shares his valuable tips below. We particularly follow these key points to use the internet and its derivatives wisely:

 

  • To understand how the Internet works and the interest for the agency
  • To follow real estate trends on the web
  • To have a powerful website that is updated regularly
  • To have an important S.E.O.
  • To learn to innovate 
  • To watch the competition
  • To be on social networks
  • To use appropriate speech for each digital communication channel

 

Follow us on our social network:
 
                                              
 
 
 
 
Sources: go-globe.com & hootsuite.com

Comments (0)



Allowed tags: <b><i><br>Add a new comment:

Quartier

Outremont

A traditional borough of the French-speaking Montreal bourgeoisie, Outremont is also often the favorite neighborhood of the French community families.

Le Plateau Mont-Royal

Plateau Mont-Royal district, which has recently become the fashionable district, is now a privileged place of residence.

Westmount

Westmount is an affluent suburb on the Island of Montreal. It is an enclave of the city of Montreal, with a population of 19,931.

Ville-Marie (Downtown and Old Montreal)

This historic district and birthplace of Montreal has long been the economic heartland of Canada.

Lachine/LaSalle

Le parcours riverain de Lachine et Lasalle offre un accès privilégié aux berges et des vues imprenables sur le Saint-Laurent et ses îles. Périphérie immédiate du centre-ville, l’arrondissement offre de nombreux espaces verts.

South West Island

The area has a great architectural diversity of former factories transformed into lofts, new constructions on the edge of the canal through the first Victorian houses.

Mercier–Hochelaga-Maisonneuve

Commonly known as HOMA, the borough of Mercier-Hochelaga-Maisonneuve is an area where construction is most active in Montreal.

Nuns' Island

Nuns' Island (Ile des Soeurs), is an island located in the Saint Lawrence River that forms a part of the city of Montreal.

North West Island

The West of Montreal North more commonly known as North West Island encompasses the western region of Montreal and L'ile Bizard.

Saint-Laurent

Saint-Laurent est l'un des plus grands arrondissements de la ville de Montréal, situé au nord de l’Ile de Montréal. Définir l'arrondissement Saint-Laurent, c’est balancer entre la technologie de pointe et la vie familiale ! Car on y retrouve l’un des plus importants centres industriels du Canada et de très beaux secteurs résidentiels pour les familles. Plus de 4000 familles y vivent. Ces familles profitent ainsi de nombreux espaces verts et d’une vie culturelle qui reflète la présence de plus de 160 nationalités. De multiples attraits pour attirer les ménages en quête d’un chez-soi sympathique à proximité de tout.

Ahuntsic-Cartierville

Extending along the Rivière des Prairies, at the northwest end of Montreal, the Ahuntsic-Cartierville borough offers an enviable geographical position.

Villeray

The borough of Villeray-Saint-Michel-Parc-Extension is a true multicultural niche. Many industries have settled there, creating a lot of jobs in the neighborhood.

Anjou/Saint-Léonard

Anjou-Saint-Léonard is by far the most populous town on the east of the island of Montreal, with more than 75,000 inhabitants.

Côte-des-Neiges et Notre-Dame-de-Grâce

Côte des Neiges - Notre-Dame-de-Grâce (CDN / NDG) is the most cosmopolitan and populous borough of Montreal with nearly 170,000 inhabitants.

Rosemont

The borough has an impressive number of urban villages between the Angus sector, Little Italy, Molson Park businesses and Masson Park.

South West and Verdun

The South-West has a great architectural diversity from the former factories transformed into lofts, new constructions on the edge of the canal through the first Victorian houses.

Contact

Contact us

Newsletter

Subscribe to the KEYS Montreal newsletter to follow the prestigious real estate news in Montreal

Devises